Our Papers

“…What you have put together is a semester long course of graduate level work…” – Russell Clark, General Manager of Alexander Sports Properties, LLC

Our paper: Register to download Acquiring Event Sponsorship: The 30,000 Foot View here for free.

We’re excited to share our first book with you: Acquiring Event Sponsorship: The 30,000 Foot View. It’s all about giving you the high-level details of what’s involved with raising funds for events. 64 slides of beautiful PDF and completely free.

We’ve raised thousands of dollars for concepts, executed/planned many others, and advertised thousands of others. The 30,000 Foot View shows you how to apply the simple lessons we’ve learned along the way.

Many successful event organizers and brand managers, such as Leontyne Brown, Ali Muhammad, Tirrell Whittley (and a few who have to remain anonymous) have also contributed quotes sprinkled throughout this paper.

Download it now and email us at learn [at] sponsorship [dot] org if you need any help. Thanks!

Outline:

  1. Choose Your Fundraising Strategy
  2. Knowing What You Need To Know
  3. Awesome Events
  4. Financing The Event
  5. Partners
  6. Returning Value
  7. Traction
  8. The Ask
  9. Pitching
  10. Closing The Deal
  11. Prove Your Value
  12. A New Hope
  13. Before We Let You Go
  14. Contact Us

Sign up to be notified when we release the second installment in our series, Acquiring Event Sponsorship: The Details here.